| Editor's
note: Want your libertarian opinions to be read by
thousands -- or hundreds of thousands -- of people? Write a
letter to the editor of your local newspaper. Here, Virginia
libertarian Jim Simpson gives some practical advice about how
to get your next letter printed.
The
first rule of writing is to always consider your audience.
Don't try to argue with an editor or journalist. Instead,
focus your efforts on swaying the opinion of readers
to the libertarian perspective.
If you can work in the word "libertarian," by all
means do so.
If possible, make the letter relevant to the community. If you
can reference a previous article from the newspaper, you'll
have a better chance of getting printed.
You don't have to address the issue from every perspective.
Just make sure that you address one issue -- and make your letter
concise and clear. Don't wander around the topic hitting one
point here and jumping to another point over there. Stay on
target.
Don't worry about waiting until you have the perfect letter
before sending it. When you have finished writing, reviewing,
and editing a letter you are fairly comfortable with -- just
send it. Then keep an eye open for the next topic to write on.
If you are writing about an issue that is emotionally charged,
remember that it is okay to be critical, but not hateful. Remarks
that are degrading or derogatory will turn off readers, Also,
the newspaper is not in the business of printing personal attacks.
Don't
shoot only for the national papers like the Washington Post,
the Wall Street Journal, and USA Today. In
fact, you may want avoid those papers altogether and stick with
regional or local publications. You will be competing against
fewer writers, which will give your letter better odds of being
selected.
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AT TOP OF NEXT COLUMN
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Always, always, always use a spell checker -- and a grammar
checker, if possible. In fact, it wouldn't hurt to run your
letter by a friend for a second set of eyes.
Some papers will edit for space. Don't let that discourage you.
As long as the original idea is maintained, your views are "getting
out there." If the newspaper lost the concept entirely,
or completely changed the view you were presenting (by removing
a critical sentence, for example), write to the editor and explain
that you would appreciate a printed correction. Be polite. Clearly
indicate how the editing of the original letter changed the
nature of what you wrote.
Use facts and statistics that can be independently researched
by readers.
Find out what the newspaper's requirements are and try and stick
to them. If they have a maximum number of words for letters,
use your word processor's word-count feature to stay within
that policy.
Include your contact information (including a daytime phone
number). Many papers will check to confirm you are the author
and intend the letter for publication.
Remember that the baseball players with the most hits and runs
are usually the players with the most strikeouts. If you don't
get published once or twice, don't let that discourage you.
Keep on sending in those letters!
*
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SUGGESTION:
Want to become a more effective libertarian communicator? Read
Michael Cloud's Secrets of Libertarian
Persuasion. Praised as "the single best book ever
written about effective political persuasion," it gives
you the keys to opening people's hearts and minds to liberty. |