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We Are Changing Lives

in Liberator Online, Walk the Walk by Brett Bittner Comments are off

We Are Changing Lives

This article was featured in our weekly newsletter, the Liberator Online. To receive it in your inbox, sign up here.

Not to exaggerate things, but life-changing moments happen every day. With every interaction, we act in a way that can change someone’s life. We have the potential to use this for a variety of outcomes, whether positive, negative, or neutral. The best part is WE influence the outcome.

When we consider that we might be the first libertarian those we encounter ever meet, we have an opportunity to make an awesome first impression.

ChangingAs libertarians, we should embrace the opportunity to change people’s lives for the better. We can open others’ eyes to a world where peace, prosperity, and liberty thrive, rather than living in the shadow of a government that dictates to us our lives and actions. Do you remember how your life changed when you embraced libertarianism?

So, how can we share that experience with everyone?

We can change lives by making a positive impact on everyone we meet, and this doesn’t happen strictly at outreach booths. It isn’t even hard to accomplish. The key is being aware that every interaction is potentially life-changing and acting accordingly to make each of them positive for others.

When we adopt a mindset that we are ambassadors to libertarianism with everyone we meet, we are always “on.” That mindset shift to make a positive impact attracts people to you, and you can be a shining example to them of what it means to be a libertarian.

This approach not only augments our outreach beyond scheduled events, we create other ambassadors for our actions as they are attracted to us. By building relationships with those we attract, we can also add the fun of fellowship to the mix. A fun-loving, positive group of people engage others and bring more into their circle. That growth breeds further growth, and a cohesive, attractive group of people will continue to grow in their size and influence.

As our peer groups grow in this manner, we’ll continue to add more libertarians to the fold. In turn, that means a more libertarian mindset as we continue toward the critical mass necessary to impact society as whole, going beyond our pockets here and there. We’ve built quite a movement, and we need to continue it’s growth, winning over hearts and minds to bring about a freer society.

As we’ve discussed before, libertarianism won’t suddenly catch on, taking hold all at once, with one election or one law being passed, like you might flip on a light switch. While the light of liberty shines bright for you and me, there are many for whom it’s quite dim.

Let’s turn up the dimmer switch to brighten their lives too.

Pick the Middle Seat

in From Me To You, Liberator Online by Brett Bittner Comments are off

Pick the Middle Seat

This article was featured in our weekly newsletter, the Liberator Online. To receive it in your inbox, sign up here.

If we’ve not met, you may be unaware that I am a big guy. I also travel a lot.

For my comfort, that means making sure I sit by the window or on the aisle on a plane.

middle seatComing back from Las Vegas last month, I didn’t check in early enough for my flight to get a low boarding number on the airline that uses “cattle call boarding.” That meant a middle seat for four hours.

While kicking myself for not checking in sooner, the realization of the opportunity this presented hadn’t hit me yet. This was an AMAZING opportunity for outreach.

Most of the time, sharing such close quarters with complete strangers makes them great friends by the time we get to our destination. I know about their job, family, pets, etc., and they know a lot of the same stuff about me. There is typically a seed for Liberty planted somewhere in our interaction.

By sitting in my preferred seat next to the window, I limit my opportunity to the person sitting in the middle, unlikely to hold any real conversation with the person sitting on the aisle.

On the flight home, the three of us discussed politics, freedom, and the upcoming election in a very honest and civil manner. Both now have a different view of libertarian thought and are actively considering how much more often freedom is the answer.

Since, I’ve had at least one conversation with them both, as they had further questions about libertarianism and asked about resources for learning more. Obviously, I offered the Liberator Online, this column, and our online store.

What might happen if we all picked the middle seat and seized the opportunity to double our outreach efforts?

Augment Your Outreach With A Follow Up Event

in Liberator Online, Walk the Walk by Brett Bittner Comments are off

Augment Your Outreach With A Follow Up Event

This article was featured in our weekly newsletter, the Liberator Online. To receive it in your inbox, sign up here.

How long is your typical interaction while tabling or at an outreach event? I’m hopeful that I will have 30 seconds… Just long enough to get in an elevator pitch.

outreachOne of the biggest challenges we have as libertarians is condensing our message into easy to digest bits, while still explaining what we believe. Here’s how you get over that hurdle AND show your prospective new libertarians that your group is their best way to get involved: Schedule a follow up event after your outreach event.

Here are key elements to making sure the outreach and follow-up events work well together:

  • The follow-up event should be social in nature. No one wants to attend a boring meeting the first time they show up, so don’t make them. Newly interested people want to engage with the leaders and members of the group in one-on-one and group conversations. Think “Meet & Greet” or “Open House.” Attendees aren’t expecting champagne and caviar, yet you should have available some food and drink options. Asking the bakers and cooks among you to provide something they do well will make it cheaper than catering.
  • Schedule the event two or three weeks after your outreach event. By scheduling something this far in advance, you give potential attendees an opportunity to put it on their calendar. We are all busy, and by giving your prospective attendees an opportunity to “fit you in,” you’ll likely increase attendance. Added bonus: You will have more experience with planning and executing events that aren’t hastily thrown together at the last minute.
  • It is important that you give your prospective attendees a “take away” to remind them. There is a reason that door-to-door salespeople leave something for you when they’ve visited. They don’t want you to forget them and what they are selling. At an outreach booth, you are in a similar situation. While not going door-to-door, you will be interacting with many people (hopefully) in a short time, and you will want them to remember that you invited them to a Pizza Night/Candidate Meet & Greet/Open House with your libertarian group. In this case, something simple works, and you can print the who, what, when, and where on a small handout that fits six to a page rather inexpensively.
  • Actively promote your follow-up event in conversation. Believe it or not, you or some of your volunteers will not include the follow-up event in their “elevator pitch” with interested, soon to be libertarians. A simple “and we’d love to talk with you more about [insert the issue by which you built rapport here] at our upcoming [insert event name here] on [date] at [location] at [time]” added to the end of each interaction, accompanied by handing them your “take away” will drastically improve the attendance at your follow-up event.

 

We have an amazing opportunity before us, as we share the ideals and principles of libertarianism. Let’s not blow it by missing out on an opportunity to have a REAL discussion about libertarian ideas at a follow up event after we’ve identified some potential new libertarians.

 

You Might Be the First…

in From Me To You, Liberator Online by Brett Bittner Comments are off

You Might Be the First…

This article was featured in our weekly newsletter, the Liberator Online. To receive it in your inbox, sign up here.

Recently, I attended an event with numerous political groups using that event to reach out to the community about their political party or movement.

While there, I witnessed some astonishing behavior posing as outreach, some of which I couldn’t believe. I offered some advice, though I’ll offer more here today.

firstThese days, my outreach activities are mostly internal, within the libertarian movement, though I do have significant experience “in the trenches.” Through that experience I took steps to learn how to improve the results, whether I was to persuading someone to re-examine their political home, convincing them to vote for my candidate, or introducing them to a new organization.

One of the best lessons I learned to improve my outreach was to constantly think to myself that “You might be the first libertarian this person has ever met.”

When you ARE that first libertarian contact, you are an ambassador to libertarianism.

You represent every libertarian in the movement at that point in time to that person. He or she will be left with a permanent impression, good or bad, about libertarians going forward.

First impressions matter.

If you leave a bad first impression, you’ve just made it that much harder for your fellow libertarians. They now have to overcome that negative impression to persuade that person to consider libertarian ideas. If you left a REALLY bad first impression, he or she might have told others about how terrible libertarians are.

Luckily, there are more libertarians today than ever. Since the Advocates’ founding in 1985, we’ve identified and recruited countless people to accept libertarian ideas, philosophy, and way of life. Even on college campuses, where freedom seems to be a dirty word, our partner organizations, Students for Liberty and Young Americans for Liberty, have opened the door, as well as hearts and minds, to thousands that now yearn for a libertarian society.

Honestly, I hope that you are not the first libertarian contact. That is not because I think you will give a bad first impression. You’re clearly interested in being a better ambassador for libertarianism by keeping yourself informed about the libertarian movement and how you can be a better representative of the philosophy. I hope you are not the first libertarian contact because of the growth of the libertarian movement.

Whether or not you are the first, act like you are. I can guarantee the results are better when you do.

Worth A Thousand Words…

in Liberator Online by Sharon Harris Comments are off

(From the President’s Corner section in Volume 19, No. 16 of the Liberator Online. Subscribe here!)

I’ve written thousands of words over the years about OPH (Operation Politically Homeless) — the classic Advocates outreach tool.

World's Smallest Political Quiz #itookthequizIf a picture is worth a thousand words… well, here’s a photo that pretty much says it all about OPH.

I came across it at the Facebook page of the National Organization of Libertarian Women. The happy and enthusiastic woman pointing to the OPH chart is Laura Pate, Libertarian Party of Alabama Director of Outreach, candidate for the Jefferson County Tax Collector, and nominee for “Libertarian Woman of the Month.”

The OPH was conducted by the Alabama LP at the 23rd annual Irondale Alabama Whistle Stop Festival on Saturday September 27, 2014. Crowds filled the streets to enjoy artists, crafters, food vendors and musicians from all over the Southeast. How great that OPH was there, too! And you can see by the dots at the top of the OPH chart that the Alabama LP found quite a few libertarian-leaning folks there. Congratulations!

This picture perfectly illustrates what libertarians have been saying for years about this fantastic tool.

OPH is fun. OPH draws crowds. OPH lets just two or more libertarians find lots of libertarian-leaning people wherever people are gathered — and helps you easily recruit them into your organization.

OPH can be done by newcomers and old hands alike. It’s a great way to take the ideas of liberty to your community or campus.

Learn more about how YOU can put the awesome proven power of OPH to work for your organization.

Students: Learn how your campus organization can get a FREE OPH kit — and join the hundreds of libertarian campus groups using OPH to find thousands of new libertarians.

Celebrating 30,000!

in Communicating Liberty, Liberator Online, One Minute Liberty Tip by Sharon Harris Comments are off

(From the President’s Corner section in Volume 19, No. 14 of the Liberator Online. Subscribe here!)

Hooray! The Advocates Facebook page just reached a new milestone: we’ve crossed the 30,000 mark for “Likes” on our page.
Facebook
If you were one of these fans, THANK YOU!

If you haven’t yet liked our page, please check it out. I think you’ll really… “like” it. (Sorry — couldn’t resist!)

Looking closer at these numbers shows why this is such good news for liberty. Some of our original content has reached over half a million people on Facebook with a single post.

Weekly, we reach an average of over 300,000 people with entertaining and thought-provoking commentary, memes and other posts.

So our Facebook outreach is getting the word of liberty out there to lots of people eager for these ideas.

Please note: all this is due to our Facebook supporters who “Comment” on, “Like,” and “Share” our posts. I invite you to join them.

Take a moment right now to connect with us on Facebook — and also on Twitter, and Instagram, if you use those forums — to enjoy and share the great libertarian content you will find there, and to keep up with the latest Advocates news and activities.

Many thanks to Brett Bittner, former Executive Director of the Libertarian Party of Georgia, who is in charge of our social media. Great job, Brett!

Read the next article from this issue here.

Go back to the full issue here.

World’s Smallest Political Quiz Taken 21 Million Times Online

in Liberator Online by Sharon Harris Comments are off

Great news!

QuizAs of this week, the online World’s Smallest Political Quiz has now been taken more than 21 MILLION TIMES since we first put it on the Web in 1995.

Regular readers will remember we celebrated the 20-million milestone just a few months ago, in late October. So we’re delighted that in the four months since then, the Quiz has been taken an additional million times, reaching so many more people with the mind-changing idea of a new political map — one that includes libertarianism!

The Quiz has become an Internet legend — the world’s first, and by far most popular, Internet political quiz.

And the numbers don’t stop there. We’ve distributed over 12 million Quiz cards. Millions more people have encountered the Quiz in classrooms, major textbooks, newspapers, books, on talk radio, at Facebook, at Operation Politically Homeless (OPH) booths, and elsewhere.

This is fantastic news for libertarians. Because the Quiz is arguably the most effective tool for libertarian understanding and outreach ever invented.

When people take the Quiz:

* They learn that libertarianism is a major part of the American political spectrum — that there is more to politics than just left versus right.

* They get insights into their own political views, and they think about some of today’s most important — but often ignored — political issues.

* They learn that, on many key issues, libertarians are their allies, even if they consider themselves liberals or conservatives or centrists.

* A large percentage of Quiz takers discover they are libertarians, or have more in common with libertarianism than any other political philosophy.

* At our website, Quiz takers are given instant access to outstanding information about libertarian ideas. Their questions are answered. They are given the opportunity to become active in the libertarian movement. And they are offered tools and training to help them become ever more effective and successful in their libertarian outreach.

Please note: the amazing success of the Quiz is no accident. The Advocates has spent many years developing, refining and promoting the Quiz.

The World’s Smallest Political Quiz was created by Advocates Founder Marshall Fritz in 1987. It was built on a revolutionary multi-spectrum political chart created in 1970 by David F. Nolan (a co-founder of the Libertarian Party). Fritz added ten short questions and a graph to Nolan’s chart. The questions and graph allowed people to quickly plot their place on the political spectrum, as well as giving other political insights.

From the beginning, Marshall insisted that the Quiz be not just fast and fun, but above all honest and accurate — giving reliable and useful insights to those who take it.

The result is a tool so effective and mind-opening that non-libertarian educators, journalists and others can — and do — use it and recommend it.

During the past decade, the Quiz has been featured in many of America’s best selling college and high school textbooks or their supplementary material, including more than a dozen key textbooks by the biggest names in publishing. And we’ve supplied educators, at their request, with tens of thousands of card Quizzes for their classrooms. (Are you a teacher, professor, or other education professional? Email me for information on free Quizzes for your students, or fill out the request form at the bottom of this page.)

This is tangible, real-world outreach success. And it is making a real difference.

As Ron Paul has said: “The World’s Smallest Political Quiz is responsible for many Americans’ first contact with libertarian ideas. While traveling around the country, I have often heard people say, ‘I never knew I was a libertarian until I took the Quiz!’”

The success of the Quiz is great news for the entire liberty movement. We’re finding and educating the libertarian leaders, activists and supporters of tomorrow!

NONE of this success would have been possible without the help of the many wonderful people who support the work of the Advocates with their generous donations.

If you would like to join them by becoming an Advocates donor, we have some fantastic “thank you” gifts for you. Check them out here. Or call us toll-free at (800) 983-1776.

Thank you! Now, on to the NEXT million!