OPH

Home » OPH

Worth A Thousand Words…

in Liberator Online Archives by Sharon Harris Comments are off

(From the President’s Corner section in Volume 19, No. 16 of the Liberator Online. Subscribe here!)

I’ve written thousands of words over the years about OPH (Operation Politically Homeless) — the classic Advocates outreach tool.

World's Smallest Political Quiz #itookthequizIf a picture is worth a thousand words… well, here’s a photo that pretty much says it all about OPH.

I came across it at the Facebook page of the National Organization of Libertarian Women. The happy and enthusiastic woman pointing to the OPH chart is Laura Pate, Libertarian Party of Alabama Director of Outreach, candidate for the Jefferson County Tax Collector, and nominee for “Libertarian Woman of the Month.”

The OPH was conducted by the Alabama LP at the 23rd annual Irondale Alabama Whistle Stop Festival on Saturday September 27, 2014. Crowds filled the streets to enjoy artists, crafters, food vendors and musicians from all over the Southeast. How great that OPH was there, too! And you can see by the dots at the top of the OPH chart that the Alabama LP found quite a few libertarian-leaning folks there. Congratulations!

This picture perfectly illustrates what libertarians have been saying for years about this fantastic tool.

OPH is fun. OPH draws crowds. OPH lets just two or more libertarians find lots of libertarian-leaning people wherever people are gathered — and helps you easily recruit them into your organization.

OPH can be done by newcomers and old hands alike. It’s a great way to take the ideas of liberty to your community or campus.

Learn more about how YOU can put the awesome proven power of OPH to work for your organization.

Students: Learn how your campus organization can get a FREE OPH kit — and join the hundreds of libertarian campus groups using OPH to find thousands of new libertarians.

Discovery BEFORE Persuasion

in Communicating Liberty, Liberator Online Archives by Michael Cloud Comments are off

(From the Persuasion Power Point section in Volume 19, No. 15 of the Liberator Online. Subscribe here!)

What’s the fastest and easiest way to bring people into the libertarian movement?  

“Help some of them see that they are already libertarians,” says Perry Willis, former Executive Director of the National Libertarian Party and current vice president of Downsize DC.

“Discovery before persuasion. Before you try to persuade NON-libertarians to become libertarians, first look for and talk with people who are already libertarians — or mostly libertarian.”

Such people are out there — by the tens of millions. Last year, a Freedomworks poll found that fully “78 percent of Republicans and GOP-leaning independents self-identify as fiscally conservative and socially moderate.”

Further: “Told that libertarians generally believe individuals should be free to do as they like as long as they don’t hurt others and that the government should keep out of people’s day-to-day lives, 58 percent of the full national sample said they agree.”

Such people are obviously sympathetic to libertarian ideas — but millions of them don’t know about libertarianism. The Freedomworks poll found that about 40 percent of 18-to-32-year-olds view the word “libertarian” favorably — but about a third didn’t know what it meant.

They are waiting to hear about libertarianism. How do you quickly discover these libertarian-leaning people?

A great way is by using the Advocates’ World’s Smallest Political Quiz. Available as a pocket-sized card or in its famous online version, it’s the quickest and easiest way to identify someone’s political leanings. To do this in large groups, use OPH (Operation Politically Homeless), which incorporates the Quiz into a crowd-drawing fun booth that identifies and recruits new supporters.

Perry Willis’s “discovery before persuasion” rule focuses us on those who are most receptive and responsive to libertarianism.

People who are glad to hear about liberty. Who are delighted to learn that they aren’t the only ones who believe what they believe and want what they want: freedom.

Warning: Mr. Willis is NOT saying “discovery INSTEAD OF persuasion.” He is saying “FIRST discovery, THEN persuasion.”

“Discovery before persuasion” is easy, enjoyable, fast, and effective.

For us and for those we speak with.

Click here to read the next article from this issue.

Click here to return to the newsletter.

* * * * * * * *
Unlocking More Secrets of Libertarian PersuasionMichael Cloud’s latest book Unlocking More Secrets of Libertarian Persuasion is available exclusively from the Advocates, along with his acclaimed earlier book Secrets of Libertarian Persuasion.In 2000, Michael was honored with the Thomas Paine Award as the Most Persuasive Libertarian Communicator in America.

How He Did It: Two Hundred New Libertarian Students Recruited — in One Semester

in Communicating Liberty, Liberator Online Archives by Sharon Harris Comments are off

(From the President’s Corner section in Volume 19, No. 12 of the Liberator Online. Subscribe here!)

Michael Melendez and OPH at LDS Business College

I was delighted to get this email from Michael Melendez, Young Americans for Liberty State Chair in Utah:

In one semester, I recruited more than 200 students on campuses all over the state of Utah.

There is no tool more effective for a campus liberty activist than the Operation Politically Homeless (OPH) kit.

I just ordered another OPH kit. Thank you!

Thank you, Michael!

I had the pleasure of meeting Michael at the November 2013 Utah Student Liberty Forum, where I conducted a libertarian communication workshop. Currently a student at Brigham Young University (BYU), Michael has been active locally with Campaign for Liberty since 2009. He was chief-of-staff for Senator Howard Stephenson in the Utah State Senate during the 2014 legislative session. Michael founded a Young Americans for Liberty (YAL) chapter at BYU in 2011 and was made a YAL chair for the state of Utah in January of 2013. He also served as a Campus Coordinator for Students For Liberty (SFL) during the 2013-2014 school year. Whew!

Michael is a great example of the new generation of libertarian activists who are making liberty once again a burning issue in American politics.

And — as his quote indicates — he’s using the Advocates’ OPH to find hundreds more young people to join in this great crusade.

OPH is the Advocates’ acclaimed “event in a kit” that enables libertarian groups to quickly and efficiently discover dozens or even hundreds of libertarian-leaning people in their communities or on their campuses — and get their contact information and sign them up!

William Jergins opening minds with OPH at Southern Utah UniversityOPH is one of the great success stories of the libertarian movement. Hundreds of thousands of people have encountered the ideas of liberty through OPH. And millions more people are out there, just waiting for someone — maybe you? — to introduce them to libertarianism.

OPH works like magic. Wherever people are gathered, OPH will attract them. It turns an ordinary (yawn) ho-hum outreach booth into a crowd-drawing fun event! Bonus: it’s fun!

FREE OPH KITS for libertarian student groups: The Advocates is giving OPH outreach kits free to student libertarian groups. All we ask is that you use them at least three times during the next year and send us photos documenting your OPH activity. OPH normally sells for $50.00 plus shipping. Learn how campus libertarian groups are doubling and tripling their membership with OPH here.

Right now is a great time to do OPH! As students return to school, as freshman begin exploring ideas and organizations on campus, use OPH to open their minds to liberty and welcome them to your campus liberty organization.

Could your libertarian group benefit from dozens — or even hundreds — of new sign-ups? How much stronger would the liberty movement be if hundreds of OPHs were conducted across America this year — discovering thousands of eager new libertarian activists, supporters, donors and voters?

It’s up to you! Start now by learning more about OPH!

Tip: Make Your OPH Booth a “Politically Homeless Shelter”

in Communicating Liberty, Liberator Online Archives by Sharon Harris Comments are off

(From the One-Minute Liberty Tip section in Volume 19, No. 11 of the Liberator Online. Subscribe here!)

I’m always on the lookout for ways to make OPH even more fun and successful than it already is. Politically Homeless Shelter

(OPH is, of course, Operation Politically Homeless — the Advocates’ acclaimed “event in a kit,” which uses the World’s Smallest Political Quiz and other tools to transform an ordinary dull ho-hum outreach booth into a crowd-drawing, fun event.)

Danny Bedwell — Libertarian Party candidate for U.S. Congress and former Chair of the Libertarian Party of Mississippi — has a neat tip I’m pleased to share with you.

On hot summer days, make your OPH booth even more attractive to passers-by: turn it into a “Politically Homeless SHELTER.”

The idea is simple, clever and easy. Just put those words — “Politically Homeless Shelter” — on a sign near your OPH booth, and prominently show that you have free iced water or soft drinks, snacks, and perhaps a shady place to pause and rest a moment.

If you’re doing OPH outside on a hot day — at a fair, festival, concert, rally or other event — this is an easy way to make your OPH booth even more popular.

When your guests take the World’s Smallest Political Quiz, they will discover where they fit on the political map. You’ll be turning the “politically homeless” into people who have a true political home!  And you’ll discover lots of people who are thirsty for liberty (as well as that cold drink).

Thanks, Danny!

Learn more about OPH here.

Students: We’re giving free OPH kits to student liberty groups! Learn morehere.

Are You Waiting for Our Libertarian Ship to Come In?

in Communicating Liberty, Liberator Online Archives by Michael Cloud Comments are off

(From the Persuasion PowerPoint section in Volume 19, No. 9 of the Liberator Online. Subscribe here!)

big ship“Big Government is unsustainable,” said one libertarian. “It’ll collapse and that’s when we’ll get liberty.”

“I’m part of the Remnant,” said another. “Liberty is doomed…for now. My job is to quietly share libertarianism until the world is ready for liberty.”

“Our tax-burdened, regulation-strangled economy can’t last,” said a third. “When it falls apart, liberty will march in.”

Passive waiting is NOT a strategy. Nor even a good choice — if you want freedom in our lifetime.

You have to send out ships — if you want our ship to come in.

Do you know where the phrase “waiting for my ship to come in” came from?

In the 19th Century, English investors and entrepreneurs built huge sailing ships. It took months to build them, months to stock them with trading goods and provisions, and months to hire a good captain and crew.

Then these ships were launched to seek out foreign producers and traders. To exchange English goods for gold and silver and jewels, for silk and spices and other precious things.

Some of the ships hit reefs and sank. Others were destroyed by storms. Some were seized by pirates. Others mutinied — and went to Australia.

There were no shortwave radios. No telegraphs. No cell phones. No way to communicate with the ships until they returned to England.

“Waiting for my ship to come in” was coined by those who sent their ships out.

How many ships have you sent out? How many have you helped make ready to launch?

For our libertarian ships to come in, we must first send out many more seaworthy ships.

Have you acquired an Operation Politically Homeless (OPH) libertarian outreach kit for your local libertarian organization? OPH is a proven, tested way to discover new libertarian-leaning people and bring them into the liberty movement. That’s one ship sent out.

If you’re a student, the Advocates is giving OPH kits FREE to any campus libertarian organization that agrees to use them a minimum of three times in the coming year. Have you requested one for your campus group? That’s a second ship sent out.

Have you volunteered to work at an OPH booth? That’s a third ship sent out. (AND the most fun you can have with your clothes on.)

Have you forwarded thought-provoking articles from the Liberator Online to interested friends? That’s a fourth ship launched.

Have you bought an Advocates book or product — say, Secrets of Libertarian Persuasion — for libertarian friends and acquaintances? For their birthdays? Or just because? That’s a fifth ship. (And a handbook on “shipbuilding” for liberty.)

Work for liberty! Send out more and more ships. And you will stand a much better chance that YOUR libertarian ship will come in — and that you will have liberty in our lifetime.

* * * * * * * *
Unlocking More Secrets of Libertarian Persuasion by Michael CloudMichael Cloud’s latest book Unlocking More Secrets of Libertarian Persuasion is available exclusively from the Advocates, along with his acclaimed earlier book Secrets of Libertarian Persuasion.

In 2000, Michael was honored with the Thomas Paine Award as the Most Persuasive Libertarian Communicator in America.

Daily Beast: World’s Smallest Political Quiz and OPH Recruiting New Libertarians at CPAC

in Communicating Liberty, Economic Liberty, Liberator Online Archives, Personal Liberty by Sharon Harris Comments are off

(From the President’s Corner section in Volume 19, No. 5 of the Liberator Online. Subscribe here!)

Guess which booth at this year’s widely-covered CPAC drew the biggest, mostexcited crowds?

(CPAC — the Conservative Political Action Committee — is the nation’s largest annual gathering of conservative activists and office holders, with a strong number of libertarian students among the attendees.)

Here’s what The Daily Beast — one of the most influential news sites on the web, read by millions of readers each month – reported:

“Of all the booths, the one consistently drawing the biggest crowds was WarOnYouth, a joint project by Generation Opportunity and Young Americans for Liberty (YAL)…

“As a clever gimmick, YAL was having passers-by fill out a quickie quiz to determine where they fell on an ideological quadrant that included not just a left/right divide, but also a libertarian/statist one.

 “According to the results chart, the vast majority of respondents fell into the libertarian range, represented by — surprise! — Ron and Rand Paul.”

Yes, that’s Operation Politically Homeless (OPH) and the World’s Smallest Political Quiz working their magic on the CPAC crowd!

Once again the incredible effectiveness of the Advocates’ Operation Politically Homeless booth was demonstrated. Once again OPH has been used to reach the minds of the political leaders, activists and donors of tomorrow.

From the very first time the Advocates introduced OPH, some 25 years ago, users have told us over and over again that OPH brings their outreach booth and tabling efforts alive.

OPH consistently makes a booth the most active, the most talked about, the most fascinating, at any event. OPH consistently draws the biggest crowds, the greatest attention. It is fun and fascinating — for boothers and attendees alike.

And OPH opens minds and changes lives.

I strongly believe OPH, and the World’s Smallest Political Quiz that is the heart of OPH, has played a major role in opening up America’s political landscape to include libertarians.

Prior to the introduction of the World’s Smallest Political Quiz, most Americans thought of politics using a simplistic model of left versus right — which excludes libertarians.

But for over 25 years the Quiz has opened tens of millions of minds to a better political map — one that includes libertarians.

The CPAC OPH booth is just the latest example of the crowd-drawing, mind-opening power of this remarkable tool.

Ron Paul observed the power of the Quiz and OPH many years ago, and put it very well: “The World’s Smallest Political Quiz is responsible for many Americans’ first contact with libertarian ideas. While traveling around the country, I have often heard people say, ‘I never knew I was a libertarian until I took the Quiz!’”

Over 1,000 OPH Kits Delivered FREE to Campus Libertarian Groups

More good news: I am pleased to announce a new OPH milestone.

In the past few years the Advocates has given — completely free of charge — over 1,000 OPH booths to libertarian campus organizations across America.

These kits have reached tens of thousands of students with the ideas of liberty, and they will continue to do so for years. (Student groups: learn more about OPH — and how you can get your FREE OPH kit if you haven’t already — here.)

These OPH kits are being used by libertarian campus groups to discover libertarian-leaning students and welcome them to the liberty movement. Libertarian campus organizations are using OPH to sign up new members and supporters — new libertarian activists who will work in college and after graduation to bring liberty to all America.

And that’s great news indeed!